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Bad beyond pharma
The alleged multi-level marketing practice of a local pharmaceutical company exposed by media is now the talk of the health care community......»»
DOH warns health workers vs gifts from pharma firms
The DOH on Monday issued a memorandum on upholding ethical standards following reports of pharmaceutical firms offering privileges to medical professionals and using multi-level marketing tactics to promote prescriptions. .....»»
Brand-Building Strategies for Broke Startups
You’ve successfully launched your dream business. The first step is done. Then as the dust settles, you ask yourself: Now what? There are businesses that were not able to follow through on a successful launch. However, branding and marketing could help you get through the hump as the next crucial hurdle is carving a niche […].....»»
Gcash pinag-iingat publiko vs mga iligal na online gaming platform
Pinag-iingat ng mobile e-wallet na GCash ang publiko laban sa mga hindi beripikadong SMS at marketing messages mula sa mga unlicensed online gaming platforms na ilegal na ginagamit ang kanilang logo at brand. The post Gcash pinag-iingat publiko vs mga iligal na online gaming platform first appeared on Abante......»»
Sakit ni Ogie pinagaling daw ng magic cream: ‘Wag po kayong magpaloko!
NAGAMIT na naman ang Ultimate Singer-Songwriter na si Ogie Alcasid ng mga pekeng ads at bogus marketing contents sa social media. Naglabas ng warning ang husband ng Asia’s Songbird na si Regine Velasquez laban sa mga scammer na gumagamit sa pangalan at mga litrato niya sa panloloko sa publiko. Paglilinaw ng “It’s Showtime”, hindi totoo ang.....»»
Vehicle sales rev up by 23% in February
Vehicle sales accelerated by more than a fifth in February from a year ago, supported by automotive firms’ marketing efforts as well as stable interest rates......»»
Change challenges and essential skills
The celebrated marketing guru Philip Kottler says: “Today, we have to run faster just to stay in place......»»
Local FM station, two broadcasters in Cebu sanctioned
CEBU CITY, Philippines – A local FM radio station and two of its broadcasters have been sanctioned by the Cebu City Anti-Indecency Board (CCAIB) due to their controversial interview with a minor rape victim that went viral. In a report from Cebu City News and Information, the CCAIB addressed the issue that went viral last.....»»
DOT Usec Bathan issues apology for viral post on helping friend in Japan
Tourism Undersecretary for legal and special concerns Mae Elaine Bathan, also the chief of staff of Tourism Secretary Christina Frasco, on Friday issued a statement acknowledging that she should be more mindful of her social media activity following her viral Facebook post that drew criticisms......»»
Beauty essentials for a cool summer
Laura Mercier, who recently went viral on TikTok for her Real Flawless Face foundations and brushes, also has color cosmetics so high-quality they deserve to go viral......»»
BOC still looking for ‘viral’ sports car
The Bureau of Customs is still searching for one of two luxury sports cars that had gone viral after being spotted speeding along Metro Manila’s roads, an official said yesterday......»»
Lemonade
Last week, authorities recovered two Bugatti Chiron cars smuggled into the country – and, for some mad reason, actually used on our roads. Such smuggling might have been discouraged if the LTO had a functioning information system with a reliable audit trail......»»
Chinese New Year Colors Explained for Filipinos
Every Chinese New Year, Filipinos see splashes of red and yellow everywhere in the form of lanterns and envelopes full of cash. While Chinese culture is all about luck, what Filipinos should know is that good luck is not actually found in the lanterns or envelopes themselves. Rather, the luck is in the colors. Just.....»»
DepEd asks teacher to explain scolding of students in viral video
DepEd has issued a show cause order against a public school teacher who went viral for scolding her students while live-streaming on TikTok — an incident that some believe is an overstep in classroom discipline but educators say is proof of deeper issues in the school system......»»
Apollo Global Q1 net loss: P7.9-M (up 32%)
Apollo Global Capital posted a Q1 net loss of P7.9 million, which was actually 32% better than its Q1/23 net loss of P11.5 million......»»
Is Pushing Out Content Every Day Really Good or No?
Consistency is key to building an online presence that sticks in today’s day and age. For entrepreneurs, this often translates to a pressure to churn out fresh content daily. But is this relentless content creation actually the best strategy for finding your tribe, or say, for algorithm success Here are some pros and cons of […].....»»
K-beauty tip: How to achieve the dewy look a la K-drama star
South Korean makeup artist Hwaju said that achieving the dewy look most favored by K-drama stars and K-pop idols actually requires skills. .....»»
‘The Heart Effect’: Company attests to Heart Evangelista’s power to actually influence buyers
To tap today’s Millennials and Gen Z markets, many companies have commissioned influencers as endorsers, but how effective are influencers in influencing customers’ actual purchasing decisions?.....»»
Controlled forum: Rappler highlights underrecognized transport sector in Marcos traffic town hall
CHEERS TO Rappler for pointing out the absence of some civil society groups and transport advocates in the very first public town hall on traffic; and for actually giving them space in his story.On April 10, President Ferdinand Marcos Jr. led the t.....»»
How Oil Prices Shape Your Daily Life
Ever thought about why crude oil prices matter? They seem like numbers on a screen, but they actually have an effect on what we pay for everyday necessities. Crude oil is what keeps the world going. It’s what fuels our cars, trucks, and planes, and it’s used to make items we use, from plastic to […].....»»